Creative, Creatives & Freelancers, Self Employed Creative, Small Business, Innovate UK, COVID-19

Supporting Artists and Independent Businesses this Christmas

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WardWilliams Creative has always been a champion of independent creative UK  business, and now more than ever they need your support. 

Impact of Covid-19 on small businesses

We are well versed by now in the impact of Covid-19 on the economy, and it’s no shock that creative UK independent businesses have been hit hard. Covid-19 is estimated to cost small businesses up to £69 billion in total, and 234,000 small businesses have already stopped trading. 

While it has been extremely difficult and challenging for small businesses the resilience and creativity that has emerged is seriously impressive. These businesses have been nimble and proactive in responding to the pandemic; 85% of small business owners intend to remain self-employed, 10% are planning to start a new business and one in five have adapted new technologies – for example pivoting to an online offering where it wouldn’t have been a consideration of this before. According to Goldman Sachs, 45% of businesses have pivoted or changed their business model. 

This month we want to highlight some of those creative businesses and individuals who have demonstrated this resilience, creativity and proactivity.

Support Independent Businesses and Makers this Festive Season

As Christmas is around the corner it’s going to be a very different one for us all. We’ve all been through a lot this year, and although we have focused on just 3 businesses in this article we’d like to give a shout out to all of our fantastic clients for their resilience throughout this tough year. The future relies on us supporting one another; choosing where you buy your gifts from this Christmas can be one of the ways we help support each other, and independent businesses to ensure they will be back in 2021.

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